Website Redesign: Kleppe Photography

A new day, a new website launch. Excited to share the redesign of Kleppe Photography’s Squarespace website.

Kristin, a Woodstock based portrait photographer, loathed her website and decided to take on a Squarespace design by herself. Being familiar with how it works for using it for her studio, WhiteWall Woodstock, she thought the design process would be easy but quickly became overwhelmed. In her words…

I hated the way my website looked before hand and then I decided to take it on myself and then it was down for a year because I couldn’t find the time and I didn’t have the experience!



We launched her site within a month after receiving her all her beautiful galleries. Kristin is known in Metro Atlanta for her stunning newborn sessions, so I wanted that to be the main focus when you landed on the site.

I also spent so much time coding a customized marquee for her, then Squarespace rolls that out as a feature the week we launch (*sigh). Some other customizations to take it beyond a run of the mill SS site were:

  • mobile footer custom code - I find that too often people design this gorgeous footer for desktop but on mobile or iPad, it looks absolutely terrible.

  • a stylized dropdown for desktop beyond the standard SS way

  • color inversion of her logo automatically applied based on background image, so that a white logo isn’t against a light image.

  • the new marquee feature on SS is awesome, but some custom code was added to get it to be full bleed off the edge of the screen (crazy to me thats not a standard feature)

  • some padding and spacing issues

  • custom grid and parallax images on the home page

Now Kristin has a modern website she’s proud to show off. Most importantly, we helped her with an online booking integration and showed her how to setup all her mini sessions through the site. People can no book their slot and immediately provide payment to reserve it. No more communicating back and forth through email and text and DMs.

 
You were awesome to work with! Everything from the very beginning with your questionnaire to get started and took everything that I had wanted and envisioned and brought it to life! I love how easy you are to work with and the outcome of your work shows how great you are!! You take from what we want or think we know what we want but then you have the ability to create it. Just all the little details through the website!

I thought it was going to be easy for me to do myself but then I just got way too overwhelmed and realized I didn’t know what I was doing at all!!

I absolutely love my website now and the flow of my website is amazing and just the overall look Angie has created for me!
— Kristin Kleppe


If you’re a photographer looking for a website redesign, let’s chat!