It should encapsulate your personality and aesthetic. And if done correctly, it attracts the proper client demographic your business is going for. If you're inspired by your brand, your clients will feel it too. Its your first impression...so make it a good one.
Here's a collection of branding and identity projects for past clients.
Atlanta Blogger Logo Design
Branding for Atlanta lifestyle blogger, Sarah Gosnell of GoingGosnell.com
Ivory Thread branding
Cryo Club Atlanta
Logo design for Cryo Club Atlanta - a cryotherapy studio.
Alli B Interiors
Alli is an interior designer based out of Huntington Beach, CA.
Molly Jane Design Logo
Molly Jane Design is an Atlanta based jewelry and purse company.
Wardrobe Stylist Logo
Real estate branding - Wingard Realty
Branding and logo design for Wingard Realty, a real estate firm serving Metro Atlanta
Cats Eye - Post Production Branding Logo
Logo for Atlanta based video producer, Cats Eye Editorial.
Southern Merle Woodworks Logo
Logo design for Southern Merle Woodworks (of pinterest fame for their "What time is it" wine and coffee cup holder), a woodworking and home accessories company based out of Woodstock GA.
GalloWood Cabinetry Logo
Hand Lettering and Illustration for the branding of GalloWood Cabinetry from Home Center Outlet.